Military and First Responders Volkswagen Offer in Colorado Springs


Introducing the Penkhus Military Match

Bob Penkhus Volkswagen is honored to reward your commitment through our exclusive Military & First Responders Program. The Penkhus Military Match is our new competitive price match program specifically for active-duty and retired Military personnel. Bob Penkhus Volkswagen on Motor City Drive will match another manufacturer's military discount up to $500 for a maximum discount of $1000 off. We will double the manufacturer's military discount up to $500. If they offer $250 off, we will give you $500. If they offer $500, we will give you $1,000 off! The Penkhus Price Match applies to new Volkswagen vehicles.

*Disclaimer: $1,000 military discount is applicable on Bob Penkhus Volkswagen new vehicles for all active duty and retired personnel. LES and or proof of retirement is required at arrival of dealership. Other restrictions may apply. Penkhus Military Match only applies to new Mazda, Mitsubishi, Volkswagen, Volvo vehicles. See dealer for complete details.*

Special Offers & Incentives for Military Service Members & Veterans

Our brave men and women of the United States Military deserve something special. They have sacrificed so much for the betterment of their country and their local communities. It's only right that we return the favor. As a member of the armed forces, enjoy up to $1000 off any new Volkswagen or $500 off any used vehicle at Bob Penkhus Volkswagen on Motor City Drive in Colorado Springs.

We have a full inventory of new VW cars as well as a fully stocked inventory of the best used cars in Colorado Springs. If you have any questions, or require any assistance, please call 719-473-4100 and we will be proud to serve you.

Eligible Vehicles
New Volkswagen models (excludes Golf R models).

The following customers and their family household members are eligible for the program:
  • Active Duty U.S. Military (Army, Navy, Air Force, Marines, National Guard, Coast Guard, and Active Reserve)
  • U.S. Military Veterans
  • U.S. Military Retirees
  • First Responders (Police Offer, Sheriff/Sheriff's Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedics)
Volkswagen of America, Inc. will pay a $500 Military and First Responders Bonus for qualified active duty U.S. Military service members, U.S. Military Veterans within 24 months of active duty, U.S. Military retirees (Retirees must have served 20+ years in the military), First Responders (Police Officer, Sheriff/Sherriff's Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedic, 911 Dispatcher/Operator) and their family household members who purchase or lease a new, unused MY15-MY22 Volkswagen model (excluding Golf R) through participating dealers from January 4, 2022 to January 3, 2023. Proof of military/first responder eligibility and residency of family household member (if applicable) required. Bonus applied toward MSRP and is not available for cash. Fleet customers are not eligible. One bonus per VIN. Eligible customers may receive this bonus on up to two Volkswagen vehicles per year. See your local Volkswagen dealer or, for general product information, call 1-800-Drive-VW.